October / November 2018
We are pleased to announce the completion of our project for GHK Architects.
Since our appointment in late August (see last post) we have worked closely with them to redesign their brand identity, brochures and print material, magazine advertising and a brand new, bespoke website.
For more details and visuals for this project head over to the GHK Architects project page.
We are delighted to have been appointed by architects Gilmore Hankey Kirke to redesign their brand identity and bring their online presence up-to-date with a new, bespoke website design.
Based in Central London, the multi award-winning practice has an impressive and varied portfolio of international projects in a range of sectors including Culture & Leisure, High-End Private Residential, and Institutional and Commercial.
GHK specialises in the sensitive contemporary and traditional design of sustainable new build and refurbishment projects, and has particular and extensive experience in the conservation and creative re-use of historic buildings.
We are looking forward to working with them on this exciting project.
Over the last nearly 3 decades we've worked on more than 100 music design projects, across a range of genres, with a number of independent and niche-market labels for worldwide distribution. We've just added a small selection - take a look and get in touch if you'd like to see more.
Leopard Print PR is a new venture for former journalist and highly respected Public Relations expert Vanessa Munnings – and we were delighted to be invited to contribute to the design of the agency's brand identity.
With an impressive track record listing a variety of household name clients, Vanessa and Leopard Print will continue to 'deliver cost-effective, creative, straight-talking campaigns and clever comms initiatives - all with passion, dedication and enthusiasm'.
Stand-out PR is central to everything Leopard Print does and promises. Noticing that 'pr' is also central to the agency's name we created a simple logo to elegantly convey that. Combined with Vanessa's personal love of leopard print pattern and striking colour, the new identity is professional with a memorable quirkiness.
We have been appointed to work with UK Data Governance consultancy IMGS.
The management and use of data is currently a very visible and sensitive subject, and IMGS (Info Management & Governance Services) is working with some of the country's highest profile companies to help them establish robust Data Governance practices and procedures. The consultancy is unusual in offering specialist insight and services in 12 domains of data strategy, management, evaluation, and application within the DG framework.
Our task is to design and implement a meaningful and distinctive brand identity to set this expert consultancy apart in their sector, and to bring an ordered and colourful clarity to all their communications in print and online with a new, bespoke and responsive website.
'SEO experts are put on this Earth to make astrologers look good.'
That's a little saying I like to cheer myself up with from time to time. It's flippant and dismissive, I know, and unfair to the genuinely knowledgable professionals. But it makes me smile and takes the edge off the occasional irritation I have with some practitioners.
It almost goes without saying that at the heart of understanding SEO (Search Engine Optimisation) there must be an understanding of search engines and how their technology is applied. For better or worse, that means understanding Google. And understanding Google's algorithm.
And therein lies my tongue-in-cheek amusement with the astrology analogy – the company fiercely protects its technology, and why wouldn't it? While they have latterly been helpful in providing some structured guidance, so much 'expert' SEO input previously seemed to involve applying what could be deduced, looking for patterns in what works and what doesn't, and predicting a strategy and methodology from that.
But the Google search algorithm is not a static technology. It is constantly learning, constantly evolving - getting smarter. In fact, Google updates its algorithm about twice every day. And, a handful of times a year, it makes what it calls a 'broad core algorithm update'. The latest and most significant of these took place in March this year - and it's a game-changer.
Natural Solutions GmbH are landscape contractors based in Switzerland and working across Europe, Russia, the UK and The United States. They approached us to design a new brand identity to position them more appropriately and effectively in their sector among the high level architects and designers who are their clients.
The project is ongoing, the implementation involving print, a new responsive website, vehicle livery and workwear.
We recently completed an update of a bespoke website we designed in 2017 for Trilbey Gordon Interiors. Trilbey contacted us after seeing work we had completed for another client working in this high-end luxury sector.
The interiors she creates for her enviable client base of celebrities, film and music industry stars, opinion leaders and tastemakers are an eclectic mix of rock-n-roll, mid-century modern and cool gentlemen's club – all suffused with a sexy 70's vibe. Her high-profile clients' non-disclosure agreements limit the projects she can publish but, nevertheless, the identity and website we created capture her individual aesthetic and design philosophy. The site attracts significant traffic - it is obviously working well.